September 22, 2014

IMATS Sydney 2014 Haul

The International Makeup Artists Trade Show (IMATS) was on in Sydney over the weekend. I missed the one last year as we were overseas, so I made sure to go to this one even though I didn't exactly need to buy anything. Now if you're new to the makeup world, don't let the name IMATS fool you, it's not just for makeup artists, anyone can purchase a ticket and attend and for that you get access to many cosmetic brands at discounted prices, plus makeup talks and workshops by industry professionals.

This year it was held at the Royal Hall of Industries at Fox Studios. I went on the Saturday morning and only stayed for about 2 hours, just going from stall to stall and perhaps going a little crazy swatching. I didn't attend any of the workshops as I wanted to get back home before my little boy woke up from his nap. In that 2 hours here is the damage I managed to do.

  • Besame Cosmetics Souffle Foundation in Honey - I got sucked in by the 40s glam stall and the beautiful packaging. This is a full coverage foundation which I cannot wait to try. 
  • Besame Cosmetics Lipstick in Portait Pink - Again, the packaging sucked me in but I played it safe and got a neutral pink shade. 
  • Lime Crime Velveteen gloss in Utopia - I'm a sucker for purple and long lasting lip products, so this was a must. 
  • Ben Nye Banana Powder - This was on my shopping list forever, it's a finishing powder that's meant to brighten the face. Let's see how it performs. 
  • Girlee Cosmetics Fibre Lash mascara - This is a 2 step mascara system, you apply the mascara, then apply the fibres on top, the mascara again and it's meant to give you a false lash look. Looking forward to trying it. 
  • Girlee Cosmetics Cream Foundation in Medium/Light - This is a repurchase, it's my 3rd compact of it. It's medium to full coverage and I love how convenient it is to use. 
  • Girlee Cosmetics blush in Mango Glow - this is a warm peach shade with a slight shimmer. It had me at "slight shimmer". 
  • Bdellium brushes - I'd never heard of the brand before, but I loved the cute pink brushes plus they seemed of good quality so I picked up a powder brush and 2 x eyeshadow brushes. 

There you have it, my IMATS haul. I'll do a review on the products later as I start using them. If there's anything particular you'd like reviewed first, let me know in the comments. 

I'll leave you now with some iPhone pics from IMATS 2014 in Sydney.

Have you been to any IMATS before?


  1. Oooh I want everything!! Those brushes are especially gorgeous! x

  2. I've been wanting to try BESAME for ages but they don't ship to AUS, Cannot wait for your swatches/review! I'm suprised u didn't buy anything from Sugarpill, the new palette didn't tempt you?

    1. Well I have good news for you then, Besame now have an AUS online store! Yay! It's - i admit I hadn't heard of them before but so far I'm really impressed with the 2 products. Oh and as for Sugarpill, the queues there were ridiculously long, I just couldn't be bothered queuing up.

  3. Besame has lovely packaging! I'm glad you've experienced the whole Imats thing :)

  4. I was there on Sunday! After lunch, no cues ;) Really enjoyed the new venue too!

  5. Oh I didn't know that IMATS was on the weekend otherwise would have gone... missed it... hmm ... next year

  6. Ive heard amazing things about the limecrime velvetines, i must try one soon! You picked up some lovely products!
    xprincessjas | ♥

  7. The brushes look nice, hopefully will read your review on them soon.
    I didn't realize imats was on. I used to know it was on because people talked about it on social media, but I haven't been very active over there and probably missed it.



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