February 03, 2016

Rimmel The ONLY ONE lipstick review

Rimmel has launched a new line of lipsticks called The Only One. Why such a name? Because it's meant to be the only lipstick you will ever need as it will meet all your needs from a lippie. That's a pretty big claim, but does it deliver? Well, it depends what you're looking for in a lipstick, really.

Colours L/R: 110, 200, 510, 600, 120, 700

The lipsticks are all very pigmented with intense colour pay off, you don't need to swipe the lippies several times to get them to show on your lips. They're also super creamy and very weightless, it almost feels like you're wearing a balm instead of a lipstick. The formulation reminds me a lot of the YSL Rouge Couture line of lippies which retail for, oh I don't know, maybe 10 times the price of these ones. So I'd say in terms of colour and formulation, these lipsticks definitely deliver.

What it does not deliver is longevity. Because it's so creamy it comes off pretty much at first contact with coffee cups, food, cutlery, etc. So if your list of demands from a lipstick includes lasting power, then this is not your Only One. But if you don't mind reapplying your lipsticks every few hours then you can't go past these little beauties.

See below for lots of pictures and swatches of the colours I have.

110: Pink a Punch

200: It's a Keeper

510: Best of the Best

600: Peachy Beachy

120: You're all Mine

700: Naughty Nude

Swatches side by side

What do you think of these lipsticks? Any favourite colours?

* Press Samples


  1. I bought the two nude ish shades and am on the fence. They feel really comfortable but yeah, one sip of a drink and it's gone. The red looks great on you.

    1. It has too much of a slip for me to wear comfortably every day, as I think I'd worry about smearing it everywhere. I'll probably leave this for when I go back to work (on mat leave at the moment), as I won't need to carry wriggling babies everywhere.

  2. Welcome Back Lilit, It is great to see your post. Longevity of lipstick is important to me, sad to know that it does not last long:(

    1. Aww thanks so much! But yes, perhaps give this a miss if you want long lasting lippie, as lovely as it is.

  3. I love the shades especially the It's a keeper & naughty nude. But it's a shame it doesn't last long..

  4. You look beautiful in all the shades!!! Im wearing peachy beachy at the moment, such a gorgeous colour! Xx


  5. I love the feel of these, so comfy to wear! My faves are Pink A Punch and Naughty Nude :)

    Di from Max The Unicorn



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